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MD Anderson Cancer Center

ASPIRE 2.0

Interactive e-health and educational platform
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Make Your

Choice

By the

Numbers

7

Levels

Users progress through educational lessons and quizzes to move across the world

20

Lessons

Researched and designed to give users the knowledge and tools to resist the temptation of tobacco and nicotine

180

Interactive Minutes

Live-action and animated content that changes based on the users' choices

28,000

Launch Users

Making an immediate impact on the health and well being of children

The Challenge

The Solution

Update and creatively reimagine a ten-year-old educational platform aimed at smoking and nicotine cessation for modern audiences.

A PHP-based platform utilizing game mechanics and interactive content that allows the user to make choices that affect how the content is presented.

Interactive narrative and educational content that utilizes both animation and live-action production.

HIPPA and COPA compliant encryption and data collection.

Backend reporting tool to provide researchers data on what users are learning and how they interact with the platform.

Meet the

Characters

Baby Lucas

Baby Lucas

Needs Saving
Khea

Khea

Main Character
Julia

Julia

Guide
Sarah

Sarah

Tempter
UX/UI

Design

Ready to Collaborate?

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